(On-page SEO and Technical SEO)
Happy Google, Happy Rankings
(Local SEO and On-page SEO)
Action Item: You'll want to create as many inner city pages you are able to service and link to them all from the home page. In addition, add a 'locations' page to your site and add all the inner city pages to that main locations page.
(On-page SEO and Off-page SEO)
Google loves showing them and users love seeing them.
Action Item: Hire an SEO company to help build that authority, or start building the authority yourself.
Action Item: Set up Google Search Console and Google Analytics for your website.